I started working in the media and communications industry when I was 17, and I had the opportunity to come on as an editorial assistant at Show and Tell Online. Since then, I have worked for and interned at a number of different businesses and organisations around Australia. I have experience and proven results in traditional PR, social and digital media, end to end campaign management, launching a not for profit, advocacy, stakeholder management, cultivating client relationships and more. I am passionate about sharing ideas, and one day I hope to work in the arts/literature/festival space OR in women's advocacy in Australia.
Media & Communications Advisor, Tracey Spicer
February 2018- present
Freelance Writer/ Columnist
Jan 2014 - present
I write columns and political/social analysis pieces for various Australian news outlets, including 10 Daily, Daily Life, WHIMN, Mamamia, Women's Agenda and more. I also work as a freelance copywriter, PR and media coordinator, communications strategist, social media manager and customer engagement specialist for a variety of NFP's, small businesses, social enterprises, and private organisations.
Founding Member and Committee Member, Not In My Workplace
I am one of a small collective of Australian women CEOs, executives and business leaders who have come together to create Not in my Workplace. We offer peer to peer support to business leaders, CEOs, executives and boards and advocate for change at the highest levels of business so that we can all create safe workplaces.
Volunteer, NOW Australia
'NOW Australia' is a non-partisan, not for profit organisation dedicated to ending sexual harassment, intimidation and abuse in Australian workplaces.
Digital Media Coordinator, NOW Australia
March 2018- August 2018
I created and executed the entire digital media launch campaign for NOW Australia. I was responsible for managing a small team, reporting to the board, and coordinating social and digital media with the media team.
Digital Communications Coordinator, Pocket Prints App
October 2017- September 2018
I am responsible for the day-to-day management of the digital and social media channels for Pocket Prints App. I create and execute mini-campaigns, run the customer engagement strategy, liase with influencers and maintain the app's online presence. I also write copy for the online platforms and the app, and create blog content to boost Pocket Prints' SEO score.
Communications Intern, JAW Communications
November 2017- May 2018
During my time interning at JAW Communications, I worked across a variety of clients, doing traditional PR. I learnt how to write media releases, create presentations, write speeches, write end of year reports and contributed to the creation of a monthly newsletter.
Communications Coordinator, RSPCA Victoria
January 2017- June 2017 (six month contract)
I spent six months at RSPCA Victoria, doing data analysis of their op shops, assisting with their digital strategy, writing blog posts, boosting thier SEO with google ad words and creating content for their social media channels.
Publicity Intern, Melbourne University Publishing
July 2016- October 2016
During my time interning at MUP, I learnt a lot about the Australian publishing industry. I assisted with various administrative tasks, assembled and sent out press packs to journalists, bound manuscripts, liased with authors and created marketing materials for writers' festivals.
Editorial Intern, Mamamia Women's Network
November 2015- February 2015
During my time interning at Mamamia, I participated in the daily stand up meetings, where we would all pitch our ideas for the day, wrote and edited articles for the suite of websites, crafted the content for social media, looked after SEO for the articles that were published daily and participated in a number of workshops held to teach the interns new skills.
Editorial Assistant, Show and Tell Online
January 2015- October 2015
I spent nine months being responsible for the day to day blog and social media content for Show and Tell Online, during which time our online following went from 150,000 to 370,000. I was responsible for writing and publishing a daily 'News and Gossip' post, a daily blog post on a topical news/celebrity item, and posting across Facebook and Twitter multiple times a day. I also had the opportunity to write opinion and personal pieces for them from time to time, and took part in a number of sponsored posts for clients, including movie reviews and a trip to Tasmania.
Social media management
Managing a team
Indonesian (working proficiency)
RMIT University, Bachelor of Communications (Public Relations)
Belmont High School, VCE (Accelerated Learning Program)